Ferrovial&you
Ferrovial is a multinational engineering company special communicate needs. In this case, I needed to create an attractive employer brand to achieve a double objective:
Date
2022
Role
Internal communications
The Challenge
To attract STEM talent from recent graduates who are attracted to technology companies. Ferrovial & You is a close and personal campaign, which tries to humanize and bring closer a world as big as that of the company.